Audience

Who are my target audience?
The brief described the target audience of the film to be 'mature', but what does this really mean? Using the bbfc website, I determine that a 'mature' feature is most likely a 15 or above classed film. The website tells us that a 15 classed film may contain: strong violence, frequent strong language, portrayals of sexual activity, strong verbal references to sex, sexual nudity, brief scenes of sexual violence or verbal references to sexual violence, discriminatory language or behaviour, and drug taking.


What audience do post-apocalyptic films appeal to?

This was taken from the IMDB website. It is a chart used to break down the demographics of the IMDB users who voted for the film. This graph is for the divide, it tells us that the people who most liked this film were males under 18 years old, though it was males aged between 18 and 29 who did most of the voting. I can use these results to help me to decide what type of things i should include in my own film.

These results should not be taken as complete truth as it is highly likely that the majority of IMDB users are male and probably aged between 18 and 29. This means these results are slightly biased.

These results are for the 1979 film Mad Max. It shows that the people who liked this film most are males under 18 years old. Therefore, if I wanted to make a film like this, I know who I should be aiming it at.

These are the demographics for voters of Monsters. According to this, the people who liked this film the most was, again, males under 18.

Overall, post-apocalyptic films seem to be favoured by males under 18. Therefore, I think that I should aim my film at under 18 males to attract the best audience.